“I’d Be Making $700 Million a Year”: Shaquille O’Neal on How He Would Dominate Today’s NBA “Cupcakes”

January 26, 2026

NBA legend Shaquille O’Neal recently stirred the basketball world with a bold claim: if he played in today’s NBA, he would not only dominate the league but command a staggering $700 million a year in salary.

In an interview with FOX 26’s Jade Flury, the Hall of Fame center confidently outlined how his unmatched physicality would overwhelm the modern game, which he describes as populated by “cupcakes.”

A Blueprint for Dominance: Imposing His Will

O’Neal’s strategy for conquering today’s game is deceptively simple: ignore the trends and impose his own. He dismissed the idea of adapting to a perimeter-oriented league, stating he wouldn’t fall into the “copycat” trap of big men shooting threes.

“So you got big guys shooting threes. That’s to my advantage,” O’Neal explained. “As soon as you shoot the three, I’m closer to my end and I don’t have to run as far. So I’m going to run right down the middle of the lane and do this (mimics asking for the ball).”

This philosophy is rooted in his career-long identity. “I could have done all the skill big stuff, but I said, ‘No, I want to dominate. I want to be recognized as the most dominant player ever,’” he said.

The $700 Million Question: How Plausible Is It?

While $700 million is a hyperbolic figure, Shaq’s underlying point about his market value is grounded in today’s economic reality. In his prime, he was the league’s highest-paid player.

To contextualize:

  • Nikola Jokić, a two-time MVP and the league’s best current center, is playing on a 5-year, $276 million supermax contract.
  • Luka Dončić recently signed a 5-year, $347 million extension, the largest in NBA history.

Counterarguments and the Modern NBA Context

Skeptics argue the modern game has evolved in ways that could challenge even Shaq. The pace is faster, the floor is more spaced, and defenses are more sophisticated in using schemes to neutralize post threats.

Furthermore, today’s elite centers like Jokić and Joel Embiid combine size with guard-like skills shooting, passing, and perimeter play that Shaq never developed.

A Lasting Legacy of Unmatched Force

Ultimately, O’Neal’s comments are a powerful reminder of his unique place in basketball history. At 7’1″ and over 300 pounds of agile muscle, he was a physical anomaly. He led the Los Angeles Lakers to a three-peat (2000-2002), won three Finals MVP awards, and is a 15-time All-Star.

As he succinctly put it, “I’m not going to do what they do. They’re going to have to do what I do.” For Shaquille O’Neal, some truths about basketball dominance are timeless.

Categories NBA