“Thousands Line Up as MrBeast’s ‘Beast Land’ Opens in Riyadh Basic Entry Just $7, Full Access $66”
If you thought watching MrBeast on YouTube doing crazy challenges was wild, wait until you hear this: his very own theme park has opened in Riyadh, Saudi Arabia, and thousands are flooding in. The park, called Beast Land, isn’t just a few rides thrown together it’s an entire playground built around the kind of stunts and competitions that made MrBeast famous. On opening day, fans lined up by the thousands, eager to step into his world in real life. (Reuters)
The ticket model is almost shockingly affordable compared to typical theme parks, which is partly why so many people showed up. Apparently, general admission is about $7 (with no rides included), the mid tier is around $25 (includes some challenges and three rides), and the top tier is about $66 for full access. That pricing created a lot of buzz online people were amazed you could walk in for seven bucks and just soak in the experience, even if you skipped the big rides. (Sportskeeda)
What makes this project even more interesting is its location and scale. Beast Land officially opened on November 13, 2025, and is running through December 27, 2025, as part of the annual Riyadh Season entertainment festival. (AL-Monitor) MrBeast said that one of the major reasons for choosing Saudi Arabia is that a large portion of his fanbase is outside North America and the Middle East is a big part of that. (TAG24)
On the ground, the park is a spectacle: there are rollercoasters, immersive challenge-zones, games modeled after his YouTube videos (think trap doors, zip lines, timed contests), and more than just casual amusements. For example, one attraction is called “Tower Siege” where participants launch balls at a giant tower; another is “Drop Zone,” where players press a button and risk falling when the trap door opens. (AsiaOne)

From a brand perspective, this is a major leap for MrBeast. He’s gone from making videos on YouTube to creating a real-world experience that fans can attend. The theme park is part of a rising trend where digital creators are translating their online personas and entertainment formats into physical, immersive experiences. And the Saudi government is clearly behind it, with entertainment and tourism being key parts of their Vision 2030 strategy. (Reuters)
Of course, as you might expect, there are some complications. Because the park is in Saudi Arabia, parts of the media comment on the political and human rights context of entertainment projects like this. Some observers ask whether big entertainment events like this are solely about fun, or whether they also serve broader strategic objectives. That doesn’t take away from the excitement for visitors, but it does add another layer to the story. (Kotaku)
From a fan’s point of view though, the energy is electric. Videos circulating online show long lines, neon lighting, excited crowds, people taking part in the games, and rides that wouldn’t feel out of place at any major theme park. One viral clip showed thousands of people outside the entrance, waiting to enter. It speaks to the pull of the MrBeast brand people want to be part of his world. (Sportskeeda)
The pricing structure also speaks to MrBeast’s approach: he’s making it accessible for people to come in and experience “just being there,” even if they don’t go on every ride. The $7 general admission is perhaps more about foot traffic, atmosphere and merchandise visibility than full ride access. Meanwhile, the $66 full tier offers the big experience which fans who follow his videos are likely to want. The strategy seems smart and inclusive.

Another layer worth noting: the park is officially labeled as a “pop up” or temporary installation rather than a permanent theme park. That means the special event nature adds to the buzz fewer days to go, special tickets, exclusive games and so on. It creates urgency and excitement. (Wikipedia) For MrBeast, it’s an experiment in experiential branding. Can he take the kind of challenge based content that made him huge online and make it work in a physical space? So far, early signs suggest yes.
However, if you step back and zoom out, the story touches on bigger themes: creator economy, global fanbases, how entertainment is evolving, and how countries like Saudi Arabia are redefining themselves. Beast Land is not just about rides and fun it’s part of a cultural shift in how we think about entertainment, tourism and digital influence. MrBeast is becoming more than a YouTuber; he’s a brand, a venue, a live experience curator.
In practical terms, if you plan to visit, some things to remember: the park is open from November 13 to December 27, likely during certain hours (evening timings mentioned). You’ll find varied ticket tiers choose based on how much you want ride access vs just the atmosphere. Wear comfortable shoes if you’re trying the challenge zones. And if you’re just showing up for the full sensation, expect crowds thousands of people lined up already at launch.
All told, Beast Land is a bold move. For MrBeast, it is a major step into physical experiences. For fans, it’s an opportunity to live a bit of his world. For the region, it’s a marker of how entertainment landscapes are shifting. Whether you’re going for the rides, the challenges, the spectacle or simply to witness a viral moment in real life Beast Land is something unique.

In the end, you can judge it from many angles fun park, marketing exercise, global fantastic event, or cultural moment. What seems clear is that the world of entertainment is getting more immersive, more experimental, and more global. MrBeast’s Beast Land might be temporary, but its ripples could last a lot longer.